Street Volkswagen Monthly Report
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with Parachute Video Ads. Here are some real campaigns and metrics straight from a month in the life of Street Volkswagen of Amarillo.
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See what the team as Street Volkswagen has to say about us!
John – Dealer Principal
John ‘Lucky’ Luciano, doesn’t need another vendor and we get it. We take the time to make sure we cater to his specific needs, always deliver ROI, and make sure his team is never waiting on us for anything they want done!
DAWN – BDC/Marketing Director
John ‘Lucky’ Luciano, doesn’t need another vendor and we get it. We take the time to make sure we cater to his specific needs, always deliver ROI, and make sure his team is never waiting on us for anything they want done!
Some of Street Volkswagen’s Other Specialty Campaigns
Model Launch
When new models launch we often see a great selection of TV spots and graphics perfectly cut for every social placement provided by Tier 1. These pieces often stick out on social media like a sore thumb where what performs best are the real faces and personalities of your customers and the people working at your dealership.
Street Volkswagen saw the launch of two new models this last year, the ID.4 and the Tao SUV. We helped produce a launch kit, and internal playbook for both launches that included premade videos that we produced, and easily replicable scripts, examples, and ideas that their own staff could recreate, and we could utilize in their campaigns!
Employee Spotlights
We’re here to coach your staff to ensure creating their first 50 videos is a breeze! Pua Crawford, shown here embraced our process immediately and was extremely coachable and eager to grow her business! She was brand new and knew that getting a hot start and her own clients would be vital to early success in her new career!
The results and fast growing clientele have changed her business. Pua calls herself the “aloha ambassador” and we have helped her nurture her existing clients for referrals, and identify her ideal prospect online using the dealership’s ad budget, and her effort(s) to create testimonials and ads that help her identify her own brand, and grow!
Buy Local
Our agency prides itself on knowing not just the available targeting tools for social advertising, but knowing how to use those targeting tools to create more relevant, topical, and motivating ads! One of the easiest campaigns that features this approach is the “Buy Local” campaign we created for Street VW this year to run in Amarillo Texas.
Street VW has always been embedded in the local community through relationships and their involvement with local charities. This ad series features two variations that focus on messaging to “keep your money local” to people located near Amarillo, and gives reasons to “make the drive” to prospects that are located more that 15m from the store!
Spokesperson Content
We understand that you and your people are BUSY and sometimes having someone else to assist with creating content is the only way it’s getting done. In other cases, using a spokesperson is just the best way to get an ad created quickly and without delay. Sometimes it’s best (or at least fastest) to just leave it to the pros!
In most cases, all it takes for your people to see how easy it is, is just a good example of the ad we would like to create, and in others creating the ad for our clients is the best way to go. Street VW uses a combination of these strategies to always have the most engaging, topical ads that are already created and delivered in a timely manner!
With simple video tricks (or an actual trip to your dealership) it’s easy for us to create content that looks like we are right there, at YOUR dealership to give you options!
We Would Love To Hear From You
Main Office: Queen Creek, AZ
Phone: 206.478.8721
Email: andrew@parachutevideoads.com